The decor is set in Altona, a district in the west of Hamburg, known for being a prime choice of residence by many expats. Tonight the 12min.me team expects us in the basement of a Uruguayan restaurant – Carrasco – in a large and comfortable room that can accommodate roughly 70 people. The room is only half full, but the mood is cheerful and conversation is flowing effortlessly among the attendees. Read more
A full house at Mindspace, Hamburg startup personalities and an overjoyed winner: this is what you may have missed out at the Hamburg startups Mixer – SXSW Edition. The audience made up its mind: Nüwiel must represent Hamburg at the SXSW festival in Austin in March! What the startup can expect there and how it came to this choice, this is what our follow-up report holds!
Like every month, Anita Böhm and Florian Elbers organize their SEO meetings for online marketing rookies and experts. We’re starting 2017 with a specific tool: OnPage.org. The Munich-based company has established itself over the years as one of the essential tools for online marketers, along strong competitors such as SEMRUSH, Sistrix, or Ahrefs, among many others. Read more
Yesterday was a big day for the Betahaus! They hosted the Weihnachtsmixer (Christmas Mixer) 2016, organized by Hamburg Startups and the Airbus BizLab. Let’s have a quick look at who was there and which startups featured in the mixer! Read more
There is a lot of events in Hamburg. But this one takes the gold when it comes pronunciation. It’s a terrible word to utter if “sh” sounds don’t roll out easy for you: Spätschicht (late shift). I let you practice this tongue-twister a bit with bab.la (click on the speaker icon). At any rate, I reach Mindspace Hamburg where the event is being held to discover a gorgeous building in the heart of Hamburg (Rödingsmarkt) – impressive from the outside and even more on the inside. After climbing up a few flights of the majestic stair, I walk into a large room filled with jazzed-up entrepreneurs, service providers and investors. Read more
Start-ups have all one thing in common: money is tight. And when it comes to spending some money on marketing, I often hear “nothing, let’s just get traffic from Google.” How naive. But that kind of thinking usually puts TV advertising out of reach for most startups: of all the media, it is the most expensive one. Read more
There is a tradition in Hamburg you might not have heard of. Every third Tuesday of the month, around 7pm, around 50 people gather to listen to Florian Elbers and Anita Böhm’s gospels. A new sect in town? Far from it. These meetups are free, anyone can join and participate. The reason why Elbers and Böhm are so avidly listened to, is that they know about SEO. A whole deal about it. Read more
Last night, I went to a startup slam organised by 12min.me. The concept of such an event? Six start-ups compete against each other. Each of them are entitled to six minutes to pitch their ideas and 6 minutes to answer the questions of the jurors. At the end of each performance, the success of the pitch is measured with a applause meter. And, as you must have guessed by now, the entrepreneur who collected the most applause wins the contest. Read more
betahaus Hamburg transformed into a start-up arena on 13 January, setting the stage for over 150 guests to hear six outstanding pitches in a cauldron of knife-edge suspense. The challenge: It was up to the jury and the audience to decide which start-up would fly to Texas to represent Hamburg at the SXSW German Startup Engine in Austin in March. All of the start-ups came highly motivated, clearly determined to win. Jenni Schwanenberg, responsible for innovation management at dpa whenever she’s not driving startups through the arena with ever so delightful charm, was an engaging host at the evening’s event. Triprebel, a travel startup presented by its founder Carlos Borges, and the e-commerce agent minubo, showcased by Torben Sominka, emerged as winners and can now look forward, among other things, to an exciting trip to SXSW.