Hamburg Startups and the Airbus Bizlab Christmas Mixer on 08.12.2016

Yesterday was a big day for the Betahaus! They hosted the Weihnachtsmixer (Christmas Mixer) 2016, organized by Hamburg Startups and the Airbus BizLab. Let’s have a quick look at who was there and which startups featured in the mixer! Read more

Spätschicht Hamburg @ Mindspace – 03.11.2016

There is a lot of events in Hamburg. But this one takes the gold when it comes pronunciation. It’s a terrible word to utter if “sh” sounds don’t roll out easy for you: Spätschicht (late shift). I let you practice this tongue-twister a bit with bab.la (click on the speaker icon). At any rate, I reach Mindspace Hamburg where the event is being held to discover a gorgeous building in the heart of Hamburg (Rödingsmarkt) – impressive from the outside and even more on the inside. After climbing up a few flights of the majestic stair, I walk into a large room filled with jazzed-up entrepreneurs, service providers and investors. Read more

Television advertising for startups

Start-ups have all one thing in common: money is tight. And when it comes to spending some money on marketing, I often hear “nothing, let’s just get traffic from Google.” How naive. But that kind of thinking usually puts TV advertising out of reach for most startups: of all the media, it is the most expensive one. Read more

SEO HH – meet the SEO rock stars of Hamburg

There is a tradition in Hamburg you might not have heard of. Every third Tuesday of the month, around 7pm, around 50 people gather to listen to Florian Elbers and Anita Böhm’s gospels. A new sect in town? Far from it. These meetups are free, anyone can join and participate. The reason why Elbers and Böhm are so avidly listened to, is that they know about SEO. A whole deal about it. Read more

12min.me – Hamburg Startup Slam

Last night, I went to a startup slam organised by 12min.me. The concept of such an event? Six start-ups compete against each other. Each of them are entitled to six minutes to pitch their ideas and 6 minutes to answer the questions of the jurors. At the end of each performance, the success of the pitch is measured with a applause meter. And, as you must have guessed by now, the entrepreneur who collected the most applause wins the contest. Read more